Event platforms: how to choose the right one

Events technology
5 views
2 min.
WebRay® or eventFusion? The right organizational secretariat platform for each event
Find out which platform to choose from webRay® and eventFusion to better manage the organizational secretaries of your events.

One of the most questionsù frequent frequent frequent frequent è: “We can use a’unique webRay installation® for all our events?”

The answer depends on the specific needs. We explore together advantages, limits and solutions available to understand when it is best to use webRay® customized or when è better opt for a multi-event platform as eventFusion.

Why?é every event deserves its domain

To ensure a’professional experience and consistent with the client's brand, most agencies prefer to install webRay® on a domain dedicated to each event. This approach offers key advantages:

  • Custom Branding: the domain reflects the’identitiesà of’event and event’customer company.
  • Custom Email: each communication comes from a specific address, improving professional perceptionà.

On the contrary,’use of a generic domain (e.g. info@mia agency.events) può reduce’impact of the brand for the customer.

When customization è a’strategic need

Many events require functionalityà complex and fully customized flows. webRay® born to adapt to these needs:

  • Differentiated recording for multiple profiles
  • Workshop management, parallel sessions and multiple options
  • Secure and integrated online payments
  • Customized Content and Graphics
  • Custom communication flows

A single installation cannotò ensure all this flexibilityà. Every event è a projecté and requires dedicated tools.

When is a multi-event platform

If’agency organizes very similar events, with repeat dynamics and customers that do not require high customization, a multi-event platform può be the solution più efficient.

In this case we recommend eventFusion, the platform developed by I.T.S. Planet to manage più events from a’unique interface.

  • Unified management of multiple events
  • Central Back-office for communications, recordings and reports
  • Custom domains for each event
  • Graphical customization for each project
  • Guests with FastLink, credentials or free access
  • Push notifications, Q&A, survey and event storage

Choose based on the offered value

Every event è different. Each customer has specific needs.

  • webRay®: ideal for events requiring a’personalized and distinctive experience
  • eventFusion: Perfect for similar and repeated events, where efficiency and speedà I'm priorità

Both solutions focus on qualityà and all’efficiency, but respond to different scenarios.

Discover webRay® | Try eventFusion demo

Mirko Cantù
Marketing & Sales

Mirko Cantù

Technology truly matters when it simplifies work, connects people and improves the experience of those who use it.

Through Focus On, he shares real-world cases, strategic insight and practical takeaways built over years in event IT and business projects.

Contatti I.T.S. Planet

Do you have questions or need information about our software?

Enter the result of the operation
Solve the operation shown and enter only the result.